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An illustration of a young man using a laptop with "SnapLearn Learn it Your Way" text, a calendar icon, and a money icon, representing online learning.

An illustration of a young man using a laptop with "SnapLearn Learn it Your Way" text, a calendar icon, and a money icon, representing online learning.
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Background info: I am in Year 8 English and we have recently been studying persuasive advertising, focusing on an understanding of the various techniques used to convince a target audience to buy a product. This includes symbolism, written codes and technical construction elements (such as camera angles, shots, salient point, rule of thirds and more). Purpose: I want you to help me create my visual advertisement for online tutouring service. More specifically, my product’s features include good price, easy access, clear progress tracking, and learning at persons pace. The brand name and logo I have come up with is snaplearn. The price I intend it to sell for is a good price. The slogan I have come up with is learn it your way. You will help me create several versions of my product advertisement for different target audiences, and after each image generation, I will provide feedback on the changes I want you to make. See this exercise as a work in progress. Audience: The target audience is high school students. I want to target their values which include easy learning at their pace. In addition, I want to focus on their fears which includes access with extracurriculars, bad grades, and high price. Appeals: I have planned to use the appeal ethos. Techniques: In the creation of the still image advertisement, I want you to use the following key techniques that I have planned. Firstly, the symbolic elements you should incorporate in the image include a person on their laptop like See more

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