Ich brauche eine Plakat: Hier sind erstmal die Texte der Schule: It's usually very difficult get into is first being worked out, our department advertising, but I was lucky, I was taken on helps to decide when and where to advertise as a temp one summer when I was a college - on TV, in certain magazines, or both, student. Then when 1 finished college, 1 was 1$ perhaps. That's all done by the media s immediately offered a permanent job. It was a planners. fantastic start! And I like this agency, It's Then there's my job. I'm a space booker. I friendly, and it isn't too big, so everyone book space in the print media and time slots knows everyone else. That has also allowed on TV and radio. I make sure the right me to leam about the whole business. advertisement appears in the right place at I'm in the media planning department, and the right time. Take our campaign for Gold we do two main jobs here. When a campaign Bar, which is a new high-energy snack bar. GOING FOR GOLD GOLD BAR THE BAR THAT HELPS YOU BEAT THE WORLD I've booked the slots for the TV com-mercials, and now I'm following this up with space bookings in magazines. But that's the end of a long process. At the start of an ad campaign there are the people who build a bridge between the client and the agency, That's a very important job, and so it's carried out by the account executives. They find out what's wanted by the clients and give advice. Then they report back with information and suggestions to the people at See more