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An illustration of a professional woman in a suit, browsing her phone and holding a shopping bag on a city street.

An illustration of a professional woman in a suit, browsing her phone and holding a shopping bag on a city street.
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creame una imagen realista de mi cliente ideal Perfil personal Ana tiene 34 años, vive en una ciudad intermedia y está en una relación estable o tiene un círculo social muy unido. Valora profundamente las conexiones humanas y se esfuerza por demostrar afecto de manera significativa. Se considera una persona detallista y reflexiva. Está dispuesta a invertir tiempo y dinero para asegurarse de que un regalo sea perfecto, único y transmita una emoción genuina. Es usuaria habitual de tecnología y espera procesos de compra fluidos y estéticos. Perfil profesional Es una profesional con experiencia (posiblemente en marketing, diseño, o gestión de proyectos). Tiene un nivel de ingresos medio-alto que le permite buscar productos de calidad premium o especializados. Su agenda suele ser apretada, por lo que valora la eficiencia en los procesos de compra y la asistencia inteligente que le ahorre tiempo en la fase de ideación y personalización. Hábitos Realiza la mayor parte de sus compras online, utilizando el móvil. Investiga a fondo las opciones de regalo buscando reseñas y referencias visuales en redes sociales (principalmente Instagram y Pinterest). Cuando se acerca una fecha especial (cumpleaños o aniversario), empieza la búsqueda con 2-3 semanas de antelación. Prefiere marcas que ofrezcan una experiencia de usuario integrada, desde el diseño del producto hasta el seguimiento del envío. Objetivos y retos Su principal objetivo es crear una impresión duradera y ser recordada como la See more

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