Image Two — Detailed Visual Concept Scene: Character: Same builder/tradesman from Image One. Wearing a bright hi-vis jacket and a yellow safety helmet. We see him from behind, sitting in a simple office or workshop corner. His posture is relaxed, leaning back in his chair with hands behind his head, smiling or laughing—clearly stress-free and happy. --- Desk & Screen: Computer monitor in front of him, large and clearly visible to the viewer. The screen is split vertically in half: Left half: A cluttered, chaotic web page with lots of pay-per-click ads (small banners, flashing “Ad” labels). Big red text or notification: “£10,000 Spent” flashing or pulsing. A frustrated emoji or icon (maybe a small money flying out of wallet). Perhaps some smoke or stress lines above the screen to show tension. The screen color on this half is red/orange, evoking stress and expense. Right half: Clean, simple Google-like search results page. The search query bar reads: “CardiffCleaner.co.uk” typed in or highlighted. Search results show: The exact domain name as the top result with a green checkmark or star icon (to show trust and authority). Customer review snippets or “5-star rating” badges next to the domain result. A small, upward-trending graph next to it showing increasing organic visitors. Phone icons or little "ringing" symbols indicating incoming calls. Screen background color is green or blue to show calm, growth, and success. --- Background & Details: The desk is tidy, with maybe a See more