An elegant dark blue business card with a gold line art building icon and text 'SKYLINE GRANDE LUXURY HOTEL' and decorative patterns.

business card **Technical Specification for the Development of the Hotel Brand Identity Skyline Grande** **Project Name:** Development of the brand identity for the hotel [Hotel Name] **Project Goal:** To create a recognizable, elegant, and harmonious visual style that highlights the hotel's uniqueness and high-quality service. * Develop a logo and its variations * Create visual elements (color palette, typography, graphic elements) * Design interior elements and marketing materials (business card, informational signs, social media banner) * Tourists and business travelers aged 25 to 55 * People who value comfort, style, and individuality * Geography: Russia and the international market * Elegance, coziness, uniqueness * Modern design with classical elements, emphasizing comfort and hospitality * Style: modern minimalism with touches of classic and local motifs * Style: concise, memorable, versatile * Possible motifs: symbols reflecting hospitality, coziness, or the architecture of the hotel * Formats: vector files (AI, EPS), PNG, JPEG * The color scheme must harmonize with the main brand palette * **Dark Blue — #2C3E50** (trust and calm aesthetics) * **Gold — #F39C12** (luxury and warmth) * **Cream — #FDF3E7** (coziness and softness) * **Gray — #7F8C8D** (neutrality) * **Warm Brown — #8B4513** (warmth, naturalness) See more