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A man performing Qi Gong with glowing knee scan and digital health metrics, watching an instructor on a large screen.

A man performing Qi Gong with glowing knee scan and digital health metrics, watching an instructor on a large screen.
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"Actúa como un experto en Marketing Digital y Optimización del Rendimiento Deportivo. Define un perfil de Buyer Persona detallado basado en el siguiente caso de estudio de una empresa con 15 años de experiencia en salud y recuperación física mediante Qi Gong adaptado. Datos de entrada del cliente: • Nombre: Marc, 26 años, Ingeniero de Software con una lesión deportiva (rodilla). • Problemas: Frustración por el sedentarismo forzado, rigidez post-lesión y rechazo a rehabilitaciones analógicas o lentas. • Comportamiento: Usuario avanzado de tecnología, busca validación en comunidades de Discord/TikTok y usa wearables para medir cada métrica de su cuerpo. • Producto: Suscripción anual con acceso a clases en directo por Zoom para corrección técnica y vídeos en YouTube para entrenar a su ritmo. Chatbot 24/7 para dudas sobre progresión. Por favor, estructura la respuesta siguiendo estos puntos del Plan de Transformación Digital: +1 1. Perfil Personal y Localización: Detalla su nivel educativo alto, su mentalidad de 'early adopter' tecnológico y su enfoque en la eficiencia. 2. Hábitos y Referentes: Describe cómo consume contenido rápido, su pertenencia a comunidades de biohacking y su necesidad de datos para confiar en un método. 3. Objetivos y Retos: Define su meta de volver a la alta intensidad, mejorar su densidad ósea tras la lesión y el reto de ver el Qi Gong como un 'entrenamiento inteligente'. 4. Estrategia Digital: Explica cómo la integración de YouTube y el feedback del See more

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