Minimalist logo with a compass symbol inside a circle above the text 'THE BALANCE POINT CLARITY'.

🧭 Logo Concept: "The Balance Point" 🔷 Primary Shape & Symbol: A Stylised Compass Needle + Horizontal Balance Bar Visual Description: Imagine a clean, circular frame — not a heavy circle, but a fine-line ring in a soft charcoal grey (not pure black — too harsh). At the centre of the circle is a minimalist compass needle, pointing upward. The needle is made of two thin isosceles triangles, joined at the base: The top triangle (pointing up) is deep navy blue, suggesting logic, calm, and forward-thinking. The bottom triangle (pointing down) is muted burnt orange, evoking groundedness, realism, and warmth. This two-toned needle subtly evokes “left vs right” political balance, but not in a tribal way — just the idea of navigating between extremes. Behind the needle is a horizontal balance bar, perfectly centred across the circle: It looks like a slim, pale silver line — like a finely balanced seesaw or beam. The compass needle intersects it perfectly at the centre — the “balance point.” This entire symbol should feel precise, not aggressive — geometric, stable, and modern. 🔷 Typography The name “The Balance Point” sits below the circle — all caps, spaced wide (tracking +80). Font: A modern, humanist sans-serif — something like Avenir Next, Inter, or Manrope. Clean, minimal, no frills. Weight: Medium. Not bold. You want clarity, not dominance. Colour: Soft charcoal grey — matching the circle outline, ensuring harmony. Optional subtitle in smaller, lighter grey beneath: "Clarity See more