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A green reusable water bottle with 'Hydrate' written on it, next to a smartphone displaying an app with options for Hydration, Eco Impact, and Charity. Green leaves and water splashes surround them, set against a blurred outdoor background.

A green reusable water bottle with 'Hydrate' written on it, next to a smartphone displaying an app with options for Hydration, Eco Impact, and Charity. Green leaves and water splashes surround them, set against a blurred outdoor background.
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Produktidee: Personalisierte Nachhaltigkeits-Trinkflasche mit Spendenfunktion + App 🌍 Grundidee Unsere Trinkflasche verbindet Gesundheit, Nachhaltigkeit und soziales Engagement. Bei jedem Kauf wird ein Teil des Erlöses für Wasserprojekte in Afrika gespendet (z. B. Brunnenbau oder Schulwasserversorgung). 👉 Kund*innen tun gleichzeitig: • etwas für ihre Gesundheit • etwas für die Umwelt • etwas für andere Menschen ⸻ ✍️ Personalisierung (wie Coca-Cola-Kampagne) 🖨️ Druck auf der Flasche: • eigener Name („Lea“, „Amir“, „Team Berlin“) • kurze Wörter: • „Stay Hydrated“ • „Strong“ • „Focus“ • „Class of 2026“ • Firmen- oder Vereinsnamen • Schulklassen / Events ➡️ steigert emotionale Bindung zur Marke ➡️ Flasche wird persönlicher & wird öfter benutzt ⸻ 🎨 Design & Varianten 🧴 Flaschenformen: • rund • eckig (modern) • schlank für Rucksack • groß für Sport 🎨 Deckel auswählbar: • Farben: rot, grün, blau, schwarz, beige • Sportdeckel oder normaler Schraubdeckel • Ersatzdeckel separat bestellbar ➡️ Mix & Match = jede Flasche ist individuell ⸻ 🌱 Nachhaltige Materialien ♻️ Flaschenkörper: • Edelstahl oder BPA-freier Recycling-Kunststoff • langlebig → keine Einwegflaschen nötig 📦 Verpackung: • Karton aus Recyclingpapier • kein Plastik • QR-Code zur App statt extra Zettel 🌍 Produktion: • möglichst CO₂-arm • Lieferketten transparent (für Marketing wichtig!) ⸻ ❤️ Spendenkonzept – „Trinken & Helfen“ 💶 Beispiel: • pro verkaufter Flasche → 1 € Spende • Kooperation mit Hilfsorganisationen See more

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