Theme: Guilt through comparison Layout: Split-panel poster (left vs. right) Left Side: A wounded soldier sitting upright in a hospital bed Arm bandaged, leg in a sling Heâs still saluting or reading a letter from home, smiling faintly. Behind him: a Canadian flag folded neatly on a table Right Side: A healthy, well-dressed man walking on a sunny street Heâs avoiding eye contact, looking guilty, glancing away A recruitment office with a poster in the background (to show he walked past it) Color Scheme: Left side: deep reds, navy blue (representing bravery) Right side: dull green, grey, soft gold sunlight (contrasting his comfort) Top text (across both): âHe gave everything.â Bottom text: âYouâve given nothing.â Large, spaced-out bold text, in red or dark grey. See more